Chief Information Officer
FCB Ulka Advertising
Precision, logic and order define Ritu Madbhavi. Not surprising when you learn that she studied statistics and graduated at the top of her class from Delhi University. Ritu took her passion for mathematics further and did her Master’s in Applied Mathematics from Carlton University, Canada.
Over the past 25 years, Ritu has applied this precision and mathematician’s logic in all the assignments she has handled. Starting from her first stint at TCS, followed by teaching and analytics engagements at NIIT and Datamatics, she has worked her way to being the CIO of FCBUlka Group.
Ritu has been with FCBUlka for 20 years and has played a crucial role in aligning business with technology. A software programmer at heart, she is responsible for creating and developing tools and automating business processes. She believes in getting to the root of the problem and coming up with a solution that is sound in logic and is comprehensively thought through.